Big Game Ad Review
It’s the Annual Big Game Ad Review at Franklin University! Mark your calendar for the fun and fantastic February Columbus AMA Luncheon on Tuesday, February 4, 2013. 32 teams began the season, played hard, and the playoff path led two teams to the pinnacle of football glory. However,...
Marketing and Communication Specialist
COLUMBUS METROPOLITAN LIBRARY Position is responsible for managing marketing and communication projects and brand stewardship in a changing environment. Areas of concentration: Marketing events and promotions, copywriting and media relations, content marketing and project management. Essential Duties and Responsibilities: Responsible for projects from conception through execution. Includes working...
Happy Berkshustmas: The Best Gifts for Gadget Lovers
Author: Dan Shust | VP Resource Lab via Resource's weThink blog Every holiday season, fellow technology lover Chris Berk and I host a company-wide event affectionately known as BerkShustmas (or ChrisDanukkah). During this fast-paced hour, we discuss and demo our favorite tech-influenced gifts for the holiday season. It’s...
Building Authentic Brands from the Inside Out
Telling a true story As a discipline, branding has certainly come a long way. Clever messaging, eye-catching images, and perfect packages are everywhere you turn. But too often, these brands and their stories ring false. Why? Because what they say just doesn’t line up with who...
AIM Entries Extended Due Date – December 20
You kicked a$$ this year, be recognized for it. Earn bragging rights in the 2013 Achievement in Marketing (AIM) Awards Created some amazing work for a client or yourself? Have some results to match? Enter it into the 2013 Achievement in Marketing Awards sponsored by the Columbus American...
Marketing & Technology
Widespread consumer adoption of mobile and social media innovations is an exciting development in 21st century marketing. Myriad new communication and transaction vehicles, capabilities, and app features, layered on top of an already fast-growing internet, have made the role of the marketer much more interesting than ever. At...
Fall Membership Drive
There’s no better time than now to join the Columbus Chapter of the American Marketing Association (AMA). Join between October 14 and December 13, 2013 and the $30 application fee is on us. That’s right! AMA is waiving the $30 application fee to all new Professional members...
First time experience of Columbus AMA
Sean Claire is a new member who volunteered to blog about his first experience attending a Columbus AMA event. View his entire blog here. Forget $80,000 for an MBA. I picked up an MBA type education in 60 minutes while hearing Sean Geehan speak at September’s luncheon....
Oct. 29 Luncheon: Welcome to the Age of Marketing Scientists
Click here to learn more and Buy Tickets....