A NOTE FROM DEBRA PACK, AMA COLUMBUS BOARD PRESIDENT
As my second term as president closed on Friday, June 30 (that's me dressed in black with VP Visual Branding Laura Leggett), I’d like to share what an honor and privilege it has been to lead such a committed and passionate board, working hard to make your AMA Columbus...
How Changes in Media Viewing Habits Impact Advertisers
Originally posted on BrainstormMediaInc.com It’s no secret that the way people consume video content is changing. In 2010, Netflix had 20 million subscribers. By 2014, they had over 50 million subscribers. 7 Sony owned “Crackle” says they have 18 million viewers per month.8 YouTube has over one...
Digging in the Dirt for Social Media Gold
Back in the mid-2000s, no one knew what effect social media would have on the world. Sure, it was a new way to have a conversation. But it seemed wild, untamed and new. Its future still is murky. However, in the past five years, the...
Congratulations AIM Award Winners!
What a fabulous night! Our Achievement in Marketing Awards held on Thursday, Jan. 26 at Vue Columbus celebrated excellence in all facets of marketing and communications. We were thrilled to have so many talented teams submit their work. Our winners are listed here. Congratulations to...
The Julian: Bringing a project to life through storytelling
As marketers our job is to tell a story. Oftentimes that story needs to be created or written, but sometimes you fall into a project whose story was there decades before you, and your job is to run with it. CASTO’s The Julian was very...
Join us for the Big Game Ad Review on Feb. 8!
Get your tickets today for this fun and fantastic AMA Columbus Luncheon! AAF Columbus joins the team to co-present this popular event. It’s no secret – we’re watching the game for the commercials! So come out and tell us what you loved and didn’t love; what...
Internal Marketing: How to leverage the most valuable marketing tool—employees
As marketers, we know our company’s purpose, brand essence and values need to be at the core of every communications strategy. But often, these communications campaigns leave out one of our most important audience segments: employees. Internal marketing, or communications specifically targeted to employees to drive...
Join us Thursday, January 26 for the Achievement in Marketing Awards!
Join us as we celebrate and honor excellence in marketing, communications, graphic design, public relations and advertising. Enjoy drinks, a strolling dinner and desserts at Vue Columbus, an urban, modern space designed for creative energy. It’s the perfect place to mix and mingle with fellow marketing...
Wagons Ho Ho Ho: Grassroots Marketing Efforts Mean Expansion for Ohio-Based Nonprofit
Nine years ago, RMD Advertising dreamed big. The agency’s team members took the first step in what would become the company’s largest charitable initiative. It all stemmed from a simple desire: to give their clients a holiday gift that would stand out from the typical...
Enter Today! Achievement In Marketing Awards; Deadline Is Dec. 8
Our annual AIM Awards recognizes outstanding work that inspires and innovates. Don’t miss this opportunity to spotlight your best work. Entries are judged by marketing professionals outside the Columbus market. Enter below, it's free! Then, join us to celebrate your achievements on Thursday, January 26...