AUG. 20 GET-HIRED Happy Hour: Meet Top Dawson Recruiters, Resume Expert
Since 1946, it has been Dawson’s job to help you find yours. Now, they’re making the expertise of their top marketing and advertising recruiters available for an AMA Columbus workshop/happy hour Aug. 20 to help get you hired. The storied staffing agency and AMA sponsor has verticals...
President-Elect Aims to Expand Knowledge and Connections
Community and ongoing education are at the heart of the American Marketing Association's mission. And that's why our president-elect, Jessica Burchard, has served on the AMA Columbus board since Feb. 2021. In her new role, Jessica will collaborate with all board members to ensure we deliver...
JULY 22: Expert Duo Helps Your Customer Experience Strategy Triumph
Our July AMA panel will give you the approach to customer experience that will make sure your customers leave not only satisfied, but raving about your services and goods to their friends, family and internet followers. Marketing gurus Stan Phelps and Tom Triumph this July will...
New AMA Programming VP Means Business
Looking to attend in-person marketing events or interested in speaking opportunities in Columbus? Look no further than our new VP of Programming, Yulia Hock, CDMP, PCM. She would love to speak with you about it; find her at an upcoming AMA Columbus event! "I am truly excited about the opportunity...
APRIL 30 AI Workshop: Customize ChatGPT for Marketing Tasks
AI can save us hours in marketing tasks, freeing up time for sales and strategizing. But we need to understand how to talk to AI to get the most out of it, and use it for things it's good at. Come together with fellow marketing and...
AMA Columbus Board Members Elected for 2024-25 Term
AMA members voted to approve the entire slate of candidates on its March ballot for the 2024-25 term of the AMA Columbus Board. The volunteers on the ballot are vetted and selected by the sitting board. The AMA is still seeking volunteers for a variety...
MARCH 21: AMA, Dawson Host Agency Leaders for Women’s History Month Luncheon
Learn about the trends and forces affecting the marketing landscape from three of the most successful agency leaders in Central Ohio. These female founders will share their insights as part of AMA Columbus and Dawson Staffing's efforts to honor March as Women's History Month. The Women’s Leadership...
How Changes in Media Viewing Habits Impact Advertisers
Originally posted on BrainstormMediaInc.com It’s no secret that the way people consume video content is changing. In 2010, Netflix had 20 million subscribers. By 2014, they had over 50 million subscribers. 7 Sony owned “Crackle” says they have 18 million viewers per month.8 YouTube has over one...
Digging in the Dirt for Social Media Gold
Back in the mid-2000s, no one knew what effect social media would have on the world. Sure, it was a new way to have a conversation. But it seemed wild, untamed and new. Its future still is murky. However, in the past five years, the...
Congratulations AIM Award Winners!
What a fabulous night! Our Achievement in Marketing Awards held on Thursday, Jan. 26 at Vue Columbus celebrated excellence in all facets of marketing and communications. We were thrilled to have so many talented teams submit their work. Our winners are listed here. Congratulations to...