Guest Blog: Member Spotlight
Name: Stephanie Sammons Company: Ohio State Bar Association Job Title: Senior Manager, Marketing & Branding Strategies Tell me how you first got involved in Marketing. I landed my first job in marketing, as digital marketing manager at Bob Evans, without actually having any formalized marketing experience (my background was primarily...
September Firsty Thursday
Kick back after work with the AMA at happy hour on Thursday, September 3, 2015. Casual networking, free appetizers and a chance to chat marketing and network with fellow marketers. Learn more & register here....
September Luncheon with Matt Eisenacher of Piada
Join us for our September luncheon when Matt Eisenacher, director of marketing for Piada Italian Street Food, will tell us how the marketing team plans to take advantage of the momentum of the company’s planned nationwide expansion. Learn more & register here....
August Firsty Thursday
Kick back after work with the AMA at happy hour on Thursday, August 6, 2015. Casual networking, free appetizers and a chance to chat marketing and network with fellow marketers. Learn more & register here....
Guest Blog: Digital Audits – A Tool to help Predict Future Consumer Actions
We marketers spend powerful amounts of organizational resources to find, communicate with, motivate to act, and drive to action completion members of our target markets. Our toolkit is an integrated bag of media that is in a consistently evolving condition. The media choices made by...
Summer Networking Extravaganza!
Join AMA, PRSA Central Ohio, and IABC Columbus for a joint networking extravaganza! Come relax with us after work–no speaker, just networking and more networking! When: July 16, 2015 Time: 5:30 – 8:00 pm Cost: $15 Price includes two drink tickets and hors d’oeuvres. Note: This is a once/year event, taking the...
June Luncheon: Leveraging Social Media to Change Customer Perceptions at Big Lots
Join the Columbus AMA for our June luncheon event featuring Andrew Stein, Senior Vice President & Chief Customer Officer for Big Lots. Andrew will present on the business & marketing strategies that Big Lots has deployed over the past two years to improve shopping experience...
Guest Blog: How Hot Chicken Takeover Took Over Columbus
If you don’t know about this restaurant, you will soon. It was just named by Columbus Alive as the best new restaurant in 2015 based on a reader’s poll. I bet what you didn’t know is how the owner, Joe Deloss makes a concerted to...
May Luncheon: Now that’s Social: Wendy’s Social Media Marketing
Featuring Brandon Rhoten, VP of Digital & Social Media for Wendy’s: Pretzel Bun Love Songs, “massive stupidity,” and nutritional information for double bacon cheeseburgers: They’re all part of Wendy’s social media strategy to let customers lead the conversation — not marketing. In his presentation at...
AMA Spring Membership Drive
American Marketing Association become bigger. become stronger. become smarter. become a member. Give your career an advantage you won't get anywhere else. Become a member. When you join the AMA, you arm yourself with toolkits, webcasts, white papers, articles, event, best practices, publications, and the largest network of marketing professionals anywhere....