Blog

Marketing and Communication Specialist

COLUMBUS METROPOLITAN LIBRARY Position is responsible for managing marketing and communication projects and brand stewardship in a changing environment. Areas of concentration: Marketing events and promotions, copywriting and media relations, content marketing and project management. Essential Duties and Responsibilities: Responsible for projects from conception through execution. Includes working...

Happy Berkshustmas: The Best Gifts for Gadget Lovers

Author: Dan Shust | VP Resource Lab via Resource's weThink blog Every holiday season, fellow technology lover Chris Berk and I host a company-wide event affectionately known as BerkShustmas (or ChrisDanukkah). During this fast-paced hour, we discuss and demo our favorite tech-influenced gifts for the holiday season. It’s...

Building Authentic Brands from the Inside Out

Telling a true story As a discipline, branding has certainly come a long way. Clever messaging, eye-catching images, and perfect packages are everywhere you turn. But too often, these brands and their stories ring false. Why? Because what they say just doesn’t line up with who...

AIM Entries Extended Due Date – December 20

You kicked a$$ this year, be recognized for it. Earn bragging rights in the 2013 Achievement in Marketing (AIM) Awards Created some amazing work for a client or yourself? Have some results to match?  Enter it into the 2013 Achievement in Marketing Awards sponsored by the Columbus American...

Marketing & Technology

Widespread consumer adoption of mobile and social media innovations is an exciting development in 21st century marketing. Myriad new communication and transaction vehicles, capabilities, and app features, layered on top of an already fast-growing internet, have made the role of the marketer much more interesting than ever. At...

Fall Membership Drive

There’s no better time than now to join the Columbus Chapter of the American Marketing Association (AMA). Join between October 14 and December 13, 2013 and the $30 application fee is on us. That’s right! AMA is waiving the $30 application fee to all new Professional members...

First time experience of Columbus AMA

Sean Claire is a new member who volunteered to blog about his first experience attending a Columbus AMA  event. View his entire blog here. Forget $80,000 for an MBA.  I picked up an MBA type education in 60 minutes while hearing Sean Geehan speak at September’s luncheon....

Art Director

ORIGO BRANDING COMPANY Origo Branding Company is a leading creative agency in Columbus, Ohio. Starting our firm 28 years ago, we have experienced exceptional growth in recent years. For this reason, we are looking to fill a new Art Director position — someone who can take...