$40 Billion Extra to Share with You
$40 Billion Extra to Share with You – Marketing to Ring In the Holiday Season With the recent decline in gasoline prices, consumers are pocketing an estimated $40 billion in the fourth quarter of 2014. And, they’re itching to spend it this coming holiday season. Money Burning...
Achievement in Marketing Awards Gala
Get Your Tickets NOW! Celebrate the best in Columbus marketing! Join the Columbus AMA as we celebrate entries in multimedia, internet, mobile, digital, advertising, branding and more! This industry-recognized competition honors excellence in marketing and communications in diverse categories for initiatives completed between October 2013 and...
Promotional Products – Making the Right Choice
Three things you need to know before purchasing promotional products! Promotional products are the medium with the greatest ability to provide someone with the incentive to take an action. 44% of consumers favor promotional products compared to 13% for Direct Mail, 16% for TV, 14% for...
NOVEMBER LUNCHEON: Cannes Festival of Creativity
Together with AAF Columbus, we invite you to the 2014 Cannes Festival of Creativity – Winners Reel presentation for this highly-anticipated annual viewing. Join us as we marvel at the game-changing ideas from the 2014 Cannes Festival of Creativity. The Cannes Lions International Festival of Creativity...
Millennials and the Difficulty of Marketing
Why marketing requires focus, discipline, and effort to be successful. What’s up with Millennials and why aren’t they buying like their Boomer parents? Restaurant store traffic is level at best if not down in 2014. According to TDn2K, through its Black Box Intelligence group that provides detailed...
Ordinary Ways for Achieving Exceptional Creativity
Creativity is a hot topic these days. Everyone from accountants to zoologists is asking: How can I be more creative—produce more ideas, better ones, and do so more quickly and reliably? Here are a few methods for keeping your thinking fresh and the ideas flowing. Master...
AMA Fall Membership Drive
Monday, September 29 until Friday, November 21 The Fall 2014 the Membership Acquisition Campaign is scheduled to run from Monday, September 29 until Friday, November 21. To get this great offer, all you need to do is go to www.JointheAMA.com and use the promo code AMAFALL. Some of the great...
How to Stay Professionally Healthy for Career Success
Author Name: Angela Slezak LinkedIn: http://www.linkedin.com/in/angelaslezak Wellness programs don’t need to be solely about health. Maintaining “wellness” in your professional life also takes time and planning. Your career, like your body, can deteriorate through neglect, unhealthy choices or an unhealthy environment. What is professional wellness? Dimensions of Wellness describes...
Five Takeaways From My Weekend at the AMA Leadership Summit
I recently had the opportunity to attend the AMA Leadership Summit in Chicago. Along with great networking and the chance to bond with my fellow chapter board members, I learned some things. Here, in no particular order, are my top five takeaways from the summit: Don’t...
Summer Networking Bash
Join communications groups from throughout Columbus for happy hour networking on Thursday, July 31st hosted by the Columbus AMA & The Central Ohio Public Relations Society of America (PRSA). Join us for conversations and connections on the patio of at Zauber’s Brewing Company from 5:30...