HubSpot’s 2025 Marketing Report: What Freelancers & Small Teams Need to Know
Every year, HubSpot releases its State of Marketing report, often geared toward CMOs and executives at large enterprises. But what about the rest of us—freelancers, boutique agencies, and marketers managing client accounts for companies in the $2M–$10M range? https://youtu.be/cjUdRZqBtF4?si=V31MsyvBWQSahCOQ Listen and subscribe on Spotify: Listen and subscribe via...
How Marketing Leaders are Using AI to Better Understand Their Audience | Andrew Hulse of Huckle Insights
Marketing is changing fast. What worked ten years ago is no longer effective, and brands that don’t adapt risk being left behind. https://www.youtube.com/watch?v=b_RbQUn_6Jg In this episode of Marketing by Design, Andrew Hulse dives into the death of traditional outreach, the rise of AI-driven marketing, and why...
The ‘Linkedin Scientist’ David Young, MBA: Small Mistakes That Destroy Your Success
In this episode of Marketing by Design, David Young, known as "The LinkedIn Scientist," joins us to share his expert insights on maximizing LinkedIn as a marketer. With over 20 years of corporate experience in sales, finance, and data analytics, David transformed his career by...
We Spent 1.5 Years Interviewing Marketing Leaders. These Are The Habits Of The Highest Earners.
Over the past year and a half, I’ve interviewed over 50 successful marketers, entrepreneurs, and business owners on the Marketing by Design podcast. Through these conversations, I've identified five key habits that consistently help them achieve success. https://youtu.be/wcYI2WSnjz8?si=wIhchpnBLG2z1xLw If you’re looking to level up your marketing...
Don’t Waste Your Time on LinkedIn; Do This
https://www.youtube.com/watch?v=7NeC3XYLO6Y&t=1294s In this episode, Allison dives deep into the nuances of LinkedIn usage, drawing from her experience as a corporate marketer turned successful freelance SEO writer. From avoiding time traps to implementing actionable strategies, here’s what every marketer needs to know. Listen and subscribe on Spotify: Listen and...
Tiktok Ban: 4-Steps Marketers MUST Follow to Come Out Ahead (Emergency Episode)
170 million. That's U.S. TikTok users, to be exact. The TikTok ban is happening, and if you're a marketer, it's time to pivot—fast. As of January 19, TikTok will be officially banned in the U.S., marking the end of one of the most popular social media...
5 AI Tools That Will Make Marketers More Money in 2025
In this episode, You and I break down five must-know AI tools from categories like productivity, audience building, and learning. Each tool is free to start and easy to integrate into your workflow. Whether you're looking to impress your boss, land new clients, or sharpen...
Land That Job: Marketing Skills You Need to Move Up
Want to level up your marketing career and make more money? If so, Dilara Casey, a marketing expert, career mentor, and author, can tell you how to get there. In our chat, she shared simple tips on how to grow your career, build a personal brand,...
Deloitte Strategist Shares How Marketers Can Use AI Creatively
Artificial Intelligence (AI) is reshaping how marketers work, and Sydney Stern Miller, Marketing Content Strategist at Deloitte, is leading the charge. A self-proclaimed advocate for efficiency and creativity, Sydney has mastered the art of integrating AI tools into her workflow. Her insights are a must-read...
“How do I get my FIRST Freelance Marketing Client?” | Expert Office Hours w/ Paula Yoho: Entry 071
In the first installment of AMA Expert Office Hours, I had the pleasure of sitting down with Paula Yoho, a marketing leader with over 20 years of experience and VP of Membership at AMA Columbus. Paula’s wisdom and actionable advice were nothing short of inspiring,...