Minimal Brands, Maximal Noise
[Estimated reading time: 2 minutes, 31 seconds] There’s a design trend among a lot of brands right now. Take the company name and set it in a contemporary sans-serif typeface. Add a vibrant color palette -- maybe even one that’s bright and jarring. Cap it...
Five Social Media Trends to Include in Your Marketing Strategy
[Estimated Read Time: 4 minutes] As brands try to connect with audiences across social networks, it has become harder for brands to catch an audience's attention. As competition increases and the length of attention spans decreases, brands need to reevaluate their social media marketing strategy if...
Staying Trendy on Social without Sabotaging Your Brand
[Estimated Read Time: 3 minutes] #NationalDonutDay and #CrosswordPuzzleDay have come and gone, and then the next national-day-of-something is right around the corner. On days like these, it seems like anyone and everyone is posting and engaging with this content. you feel like your brand is missing...