AMA Voices: Grow Your SEO Through Earned Media
The following is a piece by writer, marketer and SEO Chris Alexis, AMA Columbus President. When people think of SEO, they typically think of keyword-rich content that checks the rightboxes. But there’s another powerful ingredient in the recipe for SERPs success: backlinks. But how do you get...
SEO Is Dead. Long Live SEO!
By Adam Townsend Founder and Chief Brand Advocate, Townsend Creative Imaging LLC NO AI INVOLVED IN CREATION OF THIS PIECE [Estimated Reading Time: 3 minutes, 33 seconds] Some market watchers who don’t know any better have started buzzing about the demise of search engine optimization as an industry. An...
5 Things to Immediately Delete From Your Website
There are many blogs that tell you what you should have on your website. It’s harder to find blogs that tell you what not to put on your website. Never fear -- we are here to help! With limited seconds to catch your audience’s attention, your...
Purpose Marketing is the New Cause Marketing
Be honest. When you see a pink item for sale, what is the first thing you think? If you are like me, you think “Yikes, another breast cancer item”. The pervasiveness of the national breast cancer awareness marketing campaign is impressive in its magnitude. We...
Staying Trendy on Social without Sabotaging Your Brand
[Estimated Read Time: 3 minutes] #NationalDonutDay and #CrosswordPuzzleDay have come and gone, and then the next national-day-of-something is right around the corner. On days like these, it seems like anyone and everyone is posting and engaging with this content. you feel like your brand is missing...