AMA Voices: Grow Your SEO Through Earned Media
The following is a piece by writer, marketer and SEO Chris Alexis, AMA Columbus President. When people think of SEO, they typically think of keyword-rich content that checks the rightboxes. But there’s another powerful ingredient in the recipe for SERPs success: backlinks. But how do you get...
APRIL 30 AI Workshop: Customize ChatGPT for Marketing Tasks
AI can save us hours in marketing tasks, freeing up time for sales and strategizing. But we need to understand how to talk to AI to get the most out of it, and use it for things it's good at. Come together with fellow marketing and...
MARCH 21: AMA, Dawson Host Agency Leaders for Women’s History Month Luncheon
Learn about the trends and forces affecting the marketing landscape from three of the most successful agency leaders in Central Ohio. These female founders will share their insights as part of AMA Columbus and Dawson Staffing's efforts to honor March as Women's History Month. The Women’s Leadership...
AI-Assisted Search and Google Algos Are the Most Important Personas in 2024
By Adam Townsend, Founder and Chief Brand Advocate, Townsend Creative Imaging LLC NO AI INVOLVED IN CREATION OF THIS WRITING [Estimated Reading Time: 4 minutes, 14 seconds] In 2024, AI assisted search threatens to upend the entire search-engine-based digital marketing industry. As marketers, we have to give...
Networking Success: Jynx’s Story
[Estimated Reading Time: 2 minutes, 9 seconds] Networking can alter the course of your career, especially if you’re tired of running into endless brick walls in pursuit of a new position. Just ask Jynx Gresser. She’s the marketing and communications coordinator at the National Veterans Memorial...
Digital Marketing in Columbus, Ohio
[Estimated Reading Time: 5 minutes, 21 seconds] You can learn more about digital marketing in Columbus, Ohio in a very simple way—by joining our chapter of the American Marketing Association! We can help you sharpen your skills to impress potential employers, grow your value within...
5 Things to Immediately Delete From Your Website
There are many blogs that tell you what you should have on your website. It’s harder to find blogs that tell you what not to put on your website. Never fear -- we are here to help! With limited seconds to catch your audience’s attention, your...